• Content planning with the FINE model

    Content marketing has proven to be successful in B2B: Many goals of overarching corporate strategies can be achieved through value-added content. The FINE model classifies four different aspects that should be components of a B2B content strategy.

    read more

  • Multilanguage brochures are challenging

    Producing multilingual brochures is a distinct challenge, but in an increasingly globalised world it is also more and more often a marketing necessity. Here we show you what problems there can be and how you can solve them.

    read more